Penetration
Echo - Penetration |
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| Location | Adults | Households | Readers | Readers (%) | Copies | Copies (%) |
| Basildon | 86,667 | 46,851 | 17,291 | 20.0 | 6,942 | 14.8 |
| Billericay | 31,928 | 16,609 | 662 | 2.1 | 258 | 1.6 |
| Canvey Island | 33,568 | 16,754 | 7,736 | 23.0 | 2,881 | 17.2 |
| Grays | 55,853 | 29,366 | 54 | 0.1 | 21 | 0.1 |
| Hockley | 17,816 | 9,232 | 4,156 | 23.3 | 1,603 | 17.4 |
| Ockendon | 22,010 | 11,507 | 33 | 0.1 | 13 | 0.1 |
| Purfleet Thuurock | 6,745 | 3,.753 | 10 | 0.1 | 4 | 0.1 |
| Rayleigh | 26,848 | 13,616 | 5,239 | 19.5 | 1,976 | 14.5 |
| Rochford | 17,814 | 8,963 | 4,111 | 23.1 | 1,536 | 17.1 |
| South Benfleet | 41,877 | 21,438 | 9,392 | 22.4 | 3,587 | 16.7 |
| Southend on Sea | 144,030 | 79,596 | 27,116 | 18.8 | 11,145 | 14.0 |
| Stanford Le Hope | 25,398 | 13,402 | 1,552 | 6.1 | 606 | 4.5 |
| Tilbury | 12,757 | 6,700 | 10 | 0.1 | 4 | 0.1 |
| Wickford | 27,932 | 15,151 | 2,513 | 9.0 | 1,014 | 6.7 |
| Woodham Ferrers | 15,437 | 8,032 | 335 | 2.2 | 131 | 1.6 |
