Penetration
Basildon Standard - Penetration |
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| Location | Adults | Households | Readers | Readers (%) | Copies | Copies (%) |
| Basildon | 86,667 | 46,851 | 49,399 | 57.0 | 35,199 | 75.1 |
| Billericay | 31,928 | 16,609 | 17,181 | 53.8 | 11,788 | 71.0 |
| Wickford | 27,932 | 15,151 | 17,894 | 64.1 | 12,807 | 84.5 |
